Know Your Learner, Design for Outcomes
Sketch real, specific personas: name, role, prior knowledge, goals, time constraints, devices, and learning environment. When a guide speaks directly to these details, readers feel seen and stick around. Share your primary persona below, and we will suggest targeted engagement tactics for your next guide.
Know Your Learner, Design for Outcomes
List what pulls learners in and what pushes them away. A quick interview once revealed our audience skimmed guides during commutes, not at desks; we shortened sections, added summaries, and completion rates rose. What frictions do your readers face? Post one and we will brainstorm solutions together.
Know Your Learner, Design for Outcomes
Mirror the words learners actually use. Swap jargon for plain phrasing, frame goals as benefits, and write in second person to keep focus tight. Collect phrases from support tickets, chat threads, and surveys. Subscribe to receive a reusable script for gathering voice-of-learner snippets in under fifteen minutes.